About Rajut Nusa
Founded in February 2024 in Yogyakarta, Rajut Nusa is an eco-sociopreneur initiative committed to reducing plastic waste by upcycling it into unique fashion accessories.
All our products are handmade by local women artisans, including mothers of children with disabilities, offering them the opportunity to work from home, earn a fair income, and support their families.
What we do
Rajut nusa uses this residual plastic as raw material and upcycles to fashion accessories
Backgroud
- Only 7% of plastic is recycled.
- From that, 75% is PET (plastic bottles).
- Most residual plastic (bags, wrappers) is not recycled at all.
- Indonesians use around 1,401 tons/day of plastic bags, much of which ends up in the ocean.
Principles
- Employ local artisans, tailors, and creative minds
- Maximize the use of waste materials, minimize energy and waste generation in the process
- Low tech process, with simple and common tools, thus removing the barrier to multiply the project
Value Proposition
Unique
- Use waste as resource, creating unique pieces with
modern, contemporary, and minimalist design, to elevate its value. - Upcycling instead of recycling or downcycling.
Upcycling
- We utilize as much as possible waste materials, minimize the use of new materials, and in the process we minimize our ownwaste.
- Energy use is basically zero since we do everything by hand.
Fair Trade
- Fair wages to skilled and unskilled workers, significantly higher than the fast fashion crocheters
- Empowering communities to earn a living in sustainable businesses
Impact
Social
- Promote inclusion of the unskilled, uneducated, disabled
- people in the workforce.
- Build a community of creative minds by striving to rethink, redesign, and recreate everyday products from discarded materials
Environnemental
- Reduce waste leakage to the environment.
- Replace the needs of fast fashion items with harmful effects to the environment
Economical
- Empower the underprivileged to lift their standard of living with freedom of working hours